Friday 11 November 2011

A Handfull Of Sand

The amount of advice we received while we are growing up is almost too much. Some is taken in seriously, some discarded, and some are in the middle. We got them from our parents and our teachers; our friends and our enemies. Piling up and morphing, from a few rocks, to a handful of sand. All the bits of advice getting mixed in with the rest.

Constantly being reminded of to do this and don’t do that was not one of my favourite thing growing up. Rolling my eye when my mother would say, “Make good choices!” every time I left for school. “Yeah Yeah” I would reply just before shutting the door on my way out. I wanted to be rebellious and have fun in my teenage years. Putting my parents on edge and honestly not caring because I thought I was growing up. If I had known then what I know now... I probably would have responded differently every morning.

Why is it that this piece of advice remembered before my mother teaching me about how to be careful when taking to strangers? Or before my father teaching me about responsibility and how to control my, sometimes not to good, spending habits? It’s because I was reminded of my choices every day, and I now realize my mother was right.

Today I woke up and became instantly excited. Not only was it because it’s the end of the school week and I’m looking forward to a few days of sleeping in, but also because this morning we where breaking off from lectures to listen to some awesome guest speakers.

There where five guest speakers. All alumni of the Advertising -IMC program at St. Lawrence College, and all with amazing advice and stories of how they got where they are today. The two hour class consisted of a one hour Q&A  session with the five speakers, our teachers and some second year IMC students joining my first year IMC class; and the second hour was devoted to the class being split up between the five speakers for some more narrowed advice to us.

My group had an amazing hour with Laura Kittner. She is an entrepreneur and a very successful business woman. Idealistic! I can honestly say that for that one hour I spent most of my time listening very closely to what she had to say. I instantly felt a connection with some of the things she had to say. And when class was over I had the pleasure to receive some extra advice from her. So, to Laura Kittner, thank you! You are a part of why I walked into my interview today with so much more confidence. And also a part of why I'm realizing my mother has been right all these years.

Today was an eye opener for me. Not all advice is important, but some is, and those that are deserve to stand out. I have learned to take the advice I receive and let it soak in before I disregard it. Because some advice should remain rocks in life, not to get mixed up in the sand.

I'm growing up now. So mother, as you like us to say... You told me so.

Friday 4 November 2011

The World's Addiction

All the status updates, the pictures from last weekend, and oh and lets not forget about the embarrassing comments our mothers leave on our walls; these are all part of the social networking phenomenon that is Facebook.

Facebook was created in 2004 in the Harvard University dorm room of Mark Zuckerburg. In less than a year Facebook had over one million members in the U.S.! Growing and expanding over the last eight years to over 750 million users! Wait… what happened to MySpace?

 MySpace… what’s MySpace?

Facebook is now one of the world’s leading outlets for social interactions; giving its competing profile networking site MySpace an ol’ kick in the derriere. You see it everywhere; open on the computer, the application on our phones, and even connected to the Bluetooth in the car! Can you say obsessed?




And with all that connecting and social interactions (sometimes even under the desk in a boring lecture class) comes some consequences.

Facebook is addicting; don't get me wrong, I love spending my hung-over Sunday mornings searching for the "lost" photos of the weekend. However, this social networking outlet is like nicotine to the blood stream. Withdrawal symptoms kick in after about 30 minutes of "no Facebook". 

It’s as though we as humans have created the one addiction that cannot be cured by anything but the addiction itself. Facebook, I need Facebook! Did you know that 57% of people talk more on Facebook than they do in real life?

Speaking of Facebook… I’ll be right back I need to check mine. It has been about 18 minutes since I last logged in.

Our parents, teachers and employers are becoming more and more fed up with the use of Facebook. Turn it off. Give them the attention they deserve, then take a “break” and don’t forget to take your phone with you to the bathroom so you can comment back on that video your friend sent you.

So, is social media becoming socially destructive?

Yes…


Friday 21 October 2011

Another One Bites The Dust


Well ladies and gentlemen, that’s it. Another year gone... Today I turned 20 years young (happy birthday to me), and it couldn't have come at a better time. 

What a week! Here at St Lawrence College in the IMC program we had one big test, and about five major projects due in the same week. And thank goodness its over! Pulling a few all-nighters, saying no to a few outings with friends because there's was a paper due in the morning and I had not even started. Yeah that was one hell of a week. It defiantly showed me that my terrible habit of procrastination has got to go! And soon!

"What can I do with 1 massive hangover, 2 unwritten pages of homework, and 3 hours till they are due..."

That was the first thing that I posted today as my Facebook status. And you know what, I got them handed in on time. But that is defiantly the last time I leave homework till the last minute. 

Procrastination: the putting off or delaying of an action to a later time. 

There is a great article I found about taking my procrastination and mastering it in a positive way. It got me to thinking, what if I could get a handle on my own habit...

And so the challenge begins. Starting today it’s a new slate. As you all as my witnesses, I Sydne Smythe, am challenging myself with becoming a master of procrastination (in the positive way of course).  

So here is to the next 20 years, and to the challenge.



Thursday 13 October 2011

[✓] In a relationship

It was not what most people would call "love at first sight". It was crowded and loud. I was surprised to even be able to hear myself think. There was so much happening at once I could barely finish one thought before being bombarded by another. But it’s exactly what I've been looking for. 

Integrated Marketing Communications, you are my soul mate. We have been dating for six weeks and I'm in love with you. I know it's soon, but I can't help it. You've got me hooked. It's your style, and your ability to keep me on my toes. Constantly surging new ideas into my young and inexperienced mind. Ideas! Ideas! Ideas! 


Don't marry just one idea.


The marketing world is my canvas, my ideas the paint, and you IMC as my brush. This is not the traditional work of art we see in museums. For my paint never dries. Layers and layers of paint, our canvas is always expanding. This is what makes us work together. My ideas are my own opportunity. 



So now that you know how I feel will you take me with you, your arms open wide ready to embrace what I have to offer? Together we can create the opportunities that will change us. This is it. I'm ready for this love to carry me to great heights.


 You and I are the perfect match. 

Thursday 6 October 2011

Here, have an Apple.

This weeks post isn't about school. It's not about my classes, or the latest drama in my life. This week it's all about Apple, and the man with a vision to change the world of technology.


Steve Jobs, the mastermind behind the important gateways to my social life, and the co-founder of Apple. His step down was a shock to many people. His death, is shocking the world. Whats the future of Apple without him?


My Prediction: Apples sales will increase. Why? When Steve stepped down from Apple, it was all over the news for a few days. His death, I'm guessing, is a bit bigger than that. Not to mention that if you type in www.apple.com... BAM! Steve's face is all you're gonna see. No ads about the newest products coming out. Nothing, just the man himself. And the whole world has sympathy for Apple.


Sympathy sells. You cold be selling anything. A lie. A product. Even yourself.


Rest in peace Steve Jobs.
You wanted to change the world, and you did.





Friday 30 September 2011

Blogging... really?


Growing up, I had to conquer a lot of challenges. My peers did not socially accept me for most of my elementary years. So up until I was about 14 years of age, I did everything I could to be "invisible" to the rest of my classmates. I thought to myself, that the more invisible I could be, the less torment I would receive. This broke me down, and gave me many fears that I'm still struggling with as a young adult.

I think that's one of the hardest things to deal with in thing to deal with in this program. But I feel like being in Integrated Marketing Communications, I'll conquer that fear. But with blogging I'll be able to express my opinions and views on a variety of things, without feeling scared. if someone is laughing at me in the back of the room. I'm free to explain myself. And with weekly reflections, I'll be able to record my progress. 

St. Lawrence College was a smart move on my part. It's making me excited for my career. And making not feel like I'm just doing what is expected of someone at my age. 

Until next week,